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Martin Kornberger received his phd from the university of  Vienna. He is currently working across University of Technology Sydney's' faculty of business and faculty of design as a senior lecturer, and as a lecturer in marketing at st Andrew's school of management in scotland. He has taught in the areas of strategic management, branding, design and consulting on 3 different continents. His work has been published in international management and social science journals. He co-authored the best selling management textbook titled 'managing and organizations' that is used to teach principles of management around the world including the Harvard business school.  His current research focus is on performing creative work and issues of managing creativity. In order to perform periodic reality checks Martin co-founded PLAY, a consultancy which works with a range of different clients on branding, marketing and management project. Amongst its many projects PLAY is the producer of Sydney Esquisse. Martin was also acting editor of inside magazine from 2003-2005.

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